THE DELINEATION OF DESIRE IN 1920s COMMERCIAL ILLUSTRATION.

Autor: Raverty, Dennis, Dittrich, Dennis
Předmět:
Zdroj: Illustration; Sep2022, Vol. 20 Issue 77, p50-61, 12p
Abstrakt: The article focuses on the delineation of desire in 1920s commercial illustration. It mentions earlier advertising had concentrated for the most part on describing the practical benefits of using the product being promoted, but now the product was sold based more on its ability to satisfy desire, rather than just on its capacity to fulfill needs.
Databáze: Complementary Index