Attitude of Bottom of the Pyramid Consumers Towards Packaging-Influenced Purchase Decision: An Opinion Mining-Based Approach.
| Autor: | Panda, Debadrita, Mukhopadhyay, Sabyasachi, Saha, Rajarshi, Panigrahi, Prasanta K. |
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| Zdroj: | Journal of Packaging Technology & Research; Mar2022, Vol. 6 Issue 1, p49-62, 14p |
| Databáze: | Complementary Index |
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