THE EFFECTS OF NEGATIVE EMOTIONS AND CORPORATE REPUTATION ON ALTERNATIVE VOICE COMPLAINT BEHAVIOR OF BANK CUSTOMERS.

Autor:	BAŞGÖZE, Pınar, ÖZKAN TEKTAŞ, Öznur
Předmět:	CORPORATE image CONSUMER complaints EMERGING markets BANKING industry customer services CONSUMER behavior
Zdroj:	Journal of Marketing & Marketing Research / Pazarlama ve Pazarlama Araştırmaları Dergisi; 2021, Vol. 14 Issue 3, p427-452, 26p
Databáze:	Complementary Index
Externí odkaz:	Zobrazit plný text záznamu