| Abstrakt: |
The second section contains sample marketing plans and reports that have been used in a variety of libraries (including academic, public and special). If a marketing plan is focused upon specific tools, it will be in conflict with the information literacy approaches in libraries which have made revisions based on these emerging theories and practice guidelines. Marketing Your Library's Electronic Resources: A How-To-Do-It Manual for Librarians Kennedy, Marie R. LaGuardia, Cheryl. [Extracted from the article] |
