The zero waste concept from the young consumer's perspective. Does gender matter?

Autor: BADOWSKA, SYLWIA, DELIŃSKA, LIWIA
Předmět:
Zdroj: Annales Universitatis Mariae Curie-Sklodowska, Sectio H: Oeconomia; 2019, Vol. 53 Issue 1, p7-17, 11p
Abstrakt: Theoretical background: Sustainable development is a new widely desirable course in the economy of the 21st century. Its goals can be met by consumers implementing a zero waste concept understood as a lifestyle that assumes the maximum reduction of household waste production. Purpose of the article: The paper sheds a light on consumer awareness of the zero waste concept among young people, who face a long consumption life, and identifies the gender role in the process of applying this concept in practice. Research methods: To achieve the research goal, a survey was carried out among consumers aged 19-24, and the original consumer zero waste sensibility scale was proposed and employed to obtain results. Main findings: The outcomes suggest that the zero waste concept is more widely known among women, who show a higher level of consumer zero waste sensibility than men. [ABSTRACT FROM AUTHOR]
Databáze: Complementary Index