| Abstrakt: |
The act of subscribing to an insurance contract allows an individual to take precautions against the repercussions of hazards and fortuitous events affecting their person or property. In return for this insurance policy, the insured pays a contribution at the beginning of the coverage period, while the insurer may have to provide a service if a certain type of damage occurs during the period in question. Therefore, the insurance contract is an agreement in which a part guarantees a risk in exchange for the payment of a premium. Besides these two elements of the insurance contract, there is a third impersonal component, which is the market. The market acts both on the insured by being able to induce him to terminate his insurance contract, in the case of excessive prices to those of other insurers, and on the insurer by forcing him to a certain extent to make his insurance premiums tolerable. It therefore appears that the insurance premium risk threatens the competitiveness of insurers on the insurance market and the termination of policyholders at the end of the contract term. By choosing to work on automobile insurance market, which is becoming increasingly competitive, as precise premium pricing is a major challenge for each insurer. In this economic context, the price sensitivity of policyholders seems to be decisive information for an insurance company in order to adjust its rates as effectively as possible. Price sensitivity, which varies greatly from one policyholder to another, has an impact on the subscription and termination rates of a contract as on the profitability of the insurance portfolio. The objective of this work is to study the sensitivity of insured persons to changes in automobile insurance premiums. The aim is to model the impact of rate. [ABSTRACT FROM AUTHOR] |
