| Abstrakt: |
Background/Objectives: This paper was conducted to identify the recognition of importance of consulting on the future re-engagement intention in government-funded consulting targeting the small and medium enterprises and present policy implications. Methods/Statistical analysis: To identify the impact of recognition of importance of consulting on reengagement intention, the small and medium enterprise who experienced government-funded consulting were selected, and a survey was conducted for about a month from Apr. 2015. And 320 copies were collected and 311 questionnaires excluding the questionnaires with missing values were used. SPSS (ver. 22) and AMOS (ver. 22) were used as statistical programs for data processing in this study. Findings: As a result of empirical analysis, it was found that the recognition of importance of consulting had a positive impact on project management skills and corporate image as performance of consulting and that project management skills and corporate image had a positive impact on re-engagement intention. Also, in the influencing relationship between project management skills and corporate image, project management skills did not have a significant impact on corporate image. This suggests that project management skills is an internal factor and thus unrelated to the corporate image as external factor. Finally, the conclusion was drawn that the recognition of importance of consulting in small and medium enterprises had a positive impact on consulting re-engagement intention by the medium of project management skills and corporate image. Therefore, the findings from this study suggest that the attitude of small and medium enterprises who participate in consulting, i.e. recognition of importance of consulting is an important factor to encourage them to continue to participate in government-funded projects as well as performance of consulting. Improvements/Applications: If improving small and medium enterprises' recognition of consulting and reinforcing the government's institutional support, it would be expected to contribute to enhancing the effectiveness against the investment in consulting support projects. [ABSTRACT FROM AUTHOR] |
