Chapter 2: Information Collection: 2.4 Monetary compensation and other persuasion methods.
| Autor: | Beke, Frank T., Eggers, Felix, Verhoef, Peter C. |
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| Předmět: | |
| Zdroj: | Foundations & Trends in Marketing; 2018, Vol. 11 Issue 1, p15-17, 3p |
| Databáze: | Complementary Index |
| Externí odkaz: |
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