Avoiding common e-mail program problems.

Autor: Withers, Darren
Předmět:
Zdroj: Casino Journal; 2018 Supplement, Vol. 31, p28-30, 2p
Abstrakt: The article discusses issues related to email marketing of casinos. It states that an inexperienced casino operator's first inclination is to use the wrong e-mail platform, which limits how successful they can be with building e-mail casino loyalty programs, and mentions that casinos need to work with an enterprise e-mail platform. It notes that players club staff controls the success of your e-mail program.
Databáze: Complementary Index