| Autor: |
Grobelna, Aleksandra, Marciszewska, Barbara |
| Předmět: |
|
| Zdroj: |
Proceedings of the European Conference on Intellectual Capital; 2016, p95-103, 9p |
| Abstrakt: |
The current study was designed to identify the motivation of undergraduate students of tourism and hospitality towards work. The main research problem investigated what motivates young people towards their current and future employment, in particular in tourism, and how recognition of these motivating factors can change the managerial approach. A questionnaire survey using Kovach's job-related motivators was applied (Kovach, 1987). The research was conducted in the higher education institutions that were enrolling students on tourism and hospitality courses and are located in the North of Poland, in Tricity, which is a well-known tourist destination. The study results demonstrate the importance of rates of pay, an intrinsic interest in a particular job and the opportunities for advancement and career development offered as the main motivating factors for undergraduate students of tourism and hotel management. These job-related motivators need special managerial attention when motivational strategies are drawn up to attract the young and to reduce the number of those who leave the industry after graduation. The findings contribute to the literature on tourism and hospitality management by providing a more thorough understanding of the factors that are crucial in shaping students' motivation with respect to their work and their intention to work in the industry after graduation. Practical recommendations for managers have been also formulated. The value of the research is connected with the fact that the findings contribute to understanding how to develop the intellectual capital of future workforce for the tourism sector by using motivating instruments. It is the one of the few attempts in Poland to measure motivating factors among tourism and hospitality students, and to the authors' best knowledge, one of the limited that use Kovach's job-related motivators. This study gives an opportunity to compare the findings and to discover potential differences in students' motivation towards work related also to a cultural and social context. [ABSTRACT FROM AUTHOR] |
| Databáze: |
Complementary Index |
| Externí odkaz: |
|
