Little Fish in a Big Pond: Resource Partitioning, Secondary Identities, and Specialist Competition.

Autor: Verhaal, Cameron, Hoskins, Jake, Lundmark, Leif Willard
Zdroj: Academy of Management Annual Meeting Proceedings; 2015, Vol. 2015 Issue 1, p1-1, 1p
Abstrakt: How do specialist organizations compete and secure future growth? Resource partitioning theory suggests specialist organizations occupy a unique niche or resource space established through the development of a shared organizational identity. While extant literature highlights the process underlying the partitioning of the resource space, less is known about how specialist organizations compete moving forward. Building on recent work within organization theory we propose and test a model of specialist growth. Utilizing data from 50 distinct U.S. regional markets, and 315 firms over 11 years within the micro- brew industry, we find evidence that specialist organizations are increasingly re-entering the generalist space, suggesting a de- partitioning or blurring of traditional resource spaces. As predicted, the density of specialist firms within a given market predicts patterns of growth as specialists enter and compete in the generalist market. Moreover, two secondary identities are found to reliably impact firm growth - a local identity (i.e., specialists operating in their home market), and a product proliferation identity (i.e., specialists offering an increased diversity of products). The identification of how specialist organizations compete within the generalist space provides additional insights into the evolution of specialists industries and extends current understanding of resource partitioning theory. [ABSTRACT FROM AUTHOR]
Databáze: Complementary Index