Norms verses Expectations in Explaining Consumer Satisfaction.
| Autor: | Miller, Allan R. |
|---|---|
| Zdroj: | Proceedings of the 1987 Academy of Marketing Science (AMS) Annual Conference; 2015, p101-104, 4p |
| Databáze: | Complementary Index |
| Externí odkaz: |
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| Autor: | Miller, Allan R. |
|---|---|
| Zdroj: | Proceedings of the 1987 Academy of Marketing Science (AMS) Annual Conference; 2015, p101-104, 4p |
| Databáze: | Complementary Index |
| Externí odkaz: |
|