An efficient framework for online advertising effectiveness measurement and comparison.
| Autor: | Wang, Pengyuan, Liu, Yechao, Meytlis, Marsha, Tsao, Han-Yun, Yang, Jian, Huang, Pei |
|---|---|
| Zdroj: | Proceedings of the 7th ACM International Conference Web Search & Data Mining; 2/24/2014, p163-172, 10p |
| Databáze: | Complementary Index |
| Externí odkaz: |
|