| Autor: |
Hoffman BL; Department of Behavioral and Community Health Sciences, School of Public Health, University of Pittsburgh, Pittsburgh, Pennsylvania, USA.; Center for Social Dynamics and Community Health, School of Public Health, University of Pittsburgh, Pittsburgh, Pennsylvania, USA., Wolynn R; Department of Behavioral and Community Health Sciences, School of Public Health, University of Pittsburgh, Pittsburgh, Pennsylvania, USA., Barrett E; Department of Behavioral and Community Health Sciences, School of Public Health, University of Pittsburgh, Pittsburgh, Pennsylvania, USA., Manganello JA; School of Public Health, University at Albany, State University of New York, Albany, New York, USA., Felter EM; Department of Behavioral and Community Health Sciences, School of Public Health, University of Pittsburgh, Pittsburgh, Pennsylvania, USA., Sidani JE; Department of Behavioral and Community Health Sciences, School of Public Health, University of Pittsburgh, Pittsburgh, Pennsylvania, USA.; Center for Social Dynamics and Community Health, School of Public Health, University of Pittsburgh, Pittsburgh, Pennsylvania, USA., Miller E; Division of Adolescent Medicine, Department of Pediatrics, University of Pittsburgh School of Medicine, Pittsburgh, Pennsylvania, USA., Burke JG; Department of Behavioral and Community Health Sciences, School of Public Health, University of Pittsburgh, Pittsburgh, Pennsylvania, USA.; Center for Social Dynamics and Community Health, School of Public Health, University of Pittsburgh, Pittsburgh, Pennsylvania, USA., Primack BA; College of Public Health and Human Sciences, Oregon State University, Corvallis, Oregon, USA., Chu KH; Department of Behavioral and Community Health Sciences, School of Public Health, University of Pittsburgh, Pittsburgh, Pennsylvania, USA.; Center for Social Dynamics and Community Health, School of Public Health, University of Pittsburgh, Pittsburgh, Pennsylvania, USA. |
| Abstrakt: |
Previous research has found an association between awareness of e-cigarette, or vaping, product-use associated lung injury (EVALI) and lower intention to use e-cigarettes among young people. This study utilized Twitter data to evaluate if the January 2020 depiction of EVALI on New Amsterdam, Chicago Med, and Grey's Anatomy-three popular primetime medical dramas-could be a potential innovative avenue to raise awareness of EVALI. We obtained tweets containing e-cigarette-related search strings from 1/21/2020 to 02/18/2020 and filtered these with storyline-specific keywords, resulting in 1,493 tweets for qualitative coding by two trained human coders. Content codes were informed by prior research, theories of narrative influence, and e-cigarette related outcomes. Of 641 (42.9%) relevant tweets, the most frequent content codes were perceived realism ( n = 292, 45.6%) and negative response ( n = 264, 41.2%). A common theme among these tweets was that storylines were unrealistic because none of the characters with EVALI used THC-containing products. Approximately 12% of tweets ( n = 78) mentioned e-cigarette knowledge and 28 (4.4%) mentioned behavior, including quitting e-cigarettes because of viewing the storylines. Implications for health communication research utilizing social media data and maximizing the achievement of positive health-related outcomes for storylines depicting current health topics are discussed. |
