Big data in the new media environment.
| Autor: | O'Donnell MB; Annenberg School for Communication, University of Pennsylvania, Philadelphia, PA 19104 mbod@asc.upenn edufalk@asc.upenn.edu http://cn.isr.umich.edu., Falk EB; Annenberg School for Communication, University of Pennsylvania, Philadelphia, PA 19104 mbod@asc.upenn edufalk@asc.upenn.edu http://cn.isr.umich.edu., Konrath S; Institute for Social Research, University of Michigan, Ann Arbor, MI 48104-1248. skonrath@umich.edu http://www.iPEARlab.org. |
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| Jazyk: | angličtina |
| Zdroj: | The Behavioral and brain sciences [Behav Brain Sci] 2014 Feb; Vol. 37 (1), pp. 94-5. |
| DOI: | 10.1017/S0140525X13001672 |
| Abstrakt: | Bentley et al. argue for the social scientific contextualization of "big data" by proposing a four-quadrant model. We suggest extensions of the east-west (i.e., socially motivated versus independently motivated) decision-making dimension in light of findings from social psychology and neuroscience. We outline a method that leverages linguistic tools to connect insights across fields that address the individuals underlying big-data media streams. |
| Databáze: | MEDLINE |
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