Autor: |
Hofstede, Gert Jan |
Další autoři: |
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Jazyk: |
angličtina |
Informace o vydání: |
Oxford : CAB International, 2015. |
Předmět: |
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Druh dokumentu: |
Online; Non-fiction; Electronic document |
Abstrakt: |
Summary: Using case studies from European countries, chapters discuss trust-building methods for food networks in an e-business environment. Key issues include the influence of cultural disparity and cross-border transactions upon major product groups such as meat, cereal products and fresh produce. |
Databáze: |
Vybrané kolekce e-knih |
Externí odkaz: |
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