Global Advertising in a Global Culture. [elektronicky zdroj]
Autor: | Gould, Thomas H. P. |
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Jazyk: | angličtina |
Informace o vydání: | Lanham : Rowman & Littlefield Publishers, 2015. |
Předmět: | |
Druh dokumentu: | Online; Non-fiction; Electronic document |
Abstrakt: | Summary: Gould explores the commerical and cultural underpinnings of advertising-and how this form of communication is evolving into a platform for change at the individual, social, and even political levels. |
Databáze: | Vybrané kolekce e-knih |
Externí odkaz: |