| Autor: |
Heinze, Aleksej |
| Další autoři: |
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| Jazyk: |
angličtina |
| Informace o vydání: |
Oxford : Taylor & Francis Group, 2024. |
| Předmět: |
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| Vydání: |
3rd ed. |
| Druh dokumentu: |
Online; Non-fiction; Electronic document |
| Abstrakt: |
Summary: Now in its 3rd edition, Digital and Social Media Marketing provides a practice-led approach to digital marketing. This highly regarded textbook combines academic theory with practical examples from a range of different organisations worldwide to highlight techniques for the development and maintenance of a successful digital presence. |
| Databáze: |
Vybrané kolekce e-knih |
| Externí odkaz: |
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