| Autor: |
Evans, Nigel G. |
| Jazyk: |
angličtina |
| Informace o vydání: |
Oxford : Taylor & Francis Group, 2023. |
| Předmět: |
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| Vydání: |
4th ed. |
| Druh dokumentu: |
Online; Non-fiction; Electronic document |
| Abstrakt: |
Summary: Strategic Management for Tourism, Hospitality and Events is the must-have text for students approaching this subject for the first time. It introduces students to fundamental strategic management principles in a Tourism, Hospitality and Events context and brings theory to life by integrating a host of industry-based case studies. |
| Databáze: |
Vybrané kolekce e-knih |
| Externí odkaz: |
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