Co-Creation and Learning. [electronic resource] : Concepts and Cases.
| Autor: | Akhilesh, K.B., author |
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| Další autoři: | |
| Jazyk: | angličtina |
| Informace o vydání: | New Delhi : Springer India : Imprint: Springer, 2017. |
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| Druh dokumentu: | Electronic; Non-fiction |
| ISSN: | 2191-5482 2191-5482 |
| Abstrakt: | Summary: This book introduces readers to co-creation --- a complex, value-based, context-driven and collaborative effort to develop new paradigms, products and services to satisfy human wants. Co-creation is built not only around the perceptions of challenges, cause-and-effect relationships and constraints, but also around available alternatives for dealing with or overcoming those challenges. Co-creation is not about transferring or outsourcing activities, and neither is it about the customization of products and services. This book explains the emergence of the co-creation approach. It describes various models of value creation, as well as different stages and the contract process involved in co-creation. It also explores different types of learning and learning techniques, and how co-creation impacts the learning process. The book allows practitioners and policymakers to understand the processes involved in implementing co-creation in any organization, while also presenting case studies to show how to apply the relevant concepts in their day-to-day activities. |
| Databáze: | Vybrané kolekce e-knih |
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