PITCHING GUESTS.

Autor: Schoettle, Anthony
Předmět:
Zdroj: Indianapolis Business Journal. 7/28/2014, Vol. 35 Issue 22, p15-18. 4p.
Abstrakt: The article focuses on the launch of the Indy Visitors Channel (IVC), owned by Chris Walczak and introduces area attractions with paid advertisements. The expansion of IVC on attractions in other places of Indiana like Broad Ripple and northern suburbs is mentioned. According to Advertising Professor Bob Gustafson, the value of advertising on travel and visitor channels in hotel rooms is increasing.
Databáze: Regional Business News