Specific Media Plans IPO as Encore for $100 Million Funding.

Autor: Tolkoff, Sarah
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Zdroj: Orange County Business Journal. 11/12/2007, Vol. 30 Issue 46, p3-9. 2p.
Abstrakt: The article reports on the plan of Irvine, California-based advertising firm Specific Media Inc. to go public with $100 million funding. It plans to use the funding, which was provided by private equity firm Francisco Partners, to buy smaller companies in the U.S. and Europe. Moreover, founder Tim Vanderhook states that the company will use the fund to make Specific Media competitive with Google, AOL and Microsoft by building a sustainable, large-business.
Databáze: Regional Business News