| Autor: |
Norwood, Phil |
| Předmět: |
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| Zdroj: |
Fort Worth Business Press. 8/8/2003, Vol. 16 Issue 30, p32-32. 1/2p. 1 Black and White Photograph. |
| Abstrakt: |
Presents six ways to help small firms in Fort Worth, Texas compete against chains and corporations. Trend among major firms in the U.S. to move their headquarters to Fort Worth; Determination of the strengths of a small firms; Importance of target marketing; Strategy in pricing to address what customers want; Concept of repeat business; Advertising spending; Delivery of promised services. |
| Databáze: |
Regional Business News |
| Externí odkaz: |
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