Money in the Bank: Feeling Powerful Increases Saving.
Autor: | GARBINSKY, EMILY N.1 (AUTHOR) garbinsky_emily@gsb.stanford.edu, KLESSE, ANNE-KATHRIN2 (AUTHOR) A.K.Klesse@uvt.nl, AAKER, JENNIFER3 (AUTHOR) jaaker@stanford.edu |
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Zdroj: | Journal of Consumer Research. Oct2014, Vol. 41 Issue 3, p610-623. 14p. 1 Color Photograph, 2 Diagrams, 3 Graphs. |
Databáze: | Business Source Ultimate |
Externí odkaz: |