HOW PROFITABLE ARE OWN BRAND PRODUCTS?
| Autor: | Glemet, Francois, Gonzalez-Andion, Sergio, Morals Leitao, Pedro, Ribeiro, Ruy |
|---|---|
| Zdroj: | McKinsey Quarterly. 1995, Issue 4, p173-175. 3p. 2 Graphs. |
| Databáze: | Business Source Ultimate |
| Externí odkaz: |
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| Autor: | Glemet, Francois, Gonzalez-Andion, Sergio, Morals Leitao, Pedro, Ribeiro, Ruy |
|---|---|
| Zdroj: | McKinsey Quarterly. 1995, Issue 4, p173-175. 3p. 2 Graphs. |
| Databáze: | Business Source Ultimate |
| Externí odkaz: |
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