Product Development Cycle Time and Organizational Performance.
| Autor: | Ittner, Christopher D.1, Larcker, David F.1 |
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| Zdroj: | Journal of Marketing Research (JMR). Feb1997, Vol. 34 Issue 1, p13-23. 11p. 1 Diagram, 6 Charts, 4 Graphs. |
| Databáze: | Business Source Ultimate |
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