Touch Versus Tech: When Technology Functions as a Barrier or a Benefit to Service Encounters.
| Autor: | Giebelhausen, Michael1 (AUTHOR) mdg234@cornell.edu, Robinson, Stacey G.2 (AUTHOR) robinsons@ecu.edu, Sirianni, Nancy J.3 (AUTHOR) n.sirianni@neu.edu, Brady, Michael K.4 (AUTHOR) mbrady@fsu.edu |
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| Zdroj: | Journal of Marketing. Jul2014, Vol. 78 Issue 4, p113-124. 12p. 3 Graphs. |
| Databáze: | Business Source Ultimate |
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