EVIDENCE ON THE DIFFERENCES BETWEEN EFFECTIVE PRODUCT INNOVATION MANAGEMENT IN HIGH- AND LOW-TECH INDUSTRIES.
| Autor: | McCarthy, Killian J.1 k.j.mccarthy@rug.nl, Kearney, Claudine2 |
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| Zdroj: | Proceedings of ISPIM Conferences. 2014, Issue 25, p1-32. 32p. |
| Databáze: | Business Source Ultimate |
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