Comparing the Effect of Store Remodeling on New and Existing Customers.
Autor: | Dagger, Tracey S.1 (AUTHOR) tracey.dagger@monash.edu, Danaher, Peter J.2 (AUTHOR) peter.danaher@monash.edu |
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Zdroj: | Journal of Marketing. May2014, Vol. 78 Issue 3, p62-80. 19p. 1 Diagram, 5 Charts, 1 Graph. |
Databáze: | Business Source Ultimate |
Externí odkaz: |