Informational Sources and Media Usage: A Comparison between Asian and Hispanic Subcultures.
Autor: | Delener, Nejdet1, Neelankavil, James P.2 |
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Zdroj: | Journal of Advertising Research. Jun/Jul90, Vol. 30 Issue 3, p45-52. 8p. 2 Black and White Photographs, 9 Charts. |
Databáze: | Business Source Ultimate |
Externí odkaz: |