CONSUMER INVOLVEMENT: CONCEPTS AND RESEARCH.
| Autor: | Shavitt, Sharon1 |
|---|---|
| Zdroj: | Journal of Marketing Research (JMR). Feb1996, Vol. 33 Issue 1, p115-117. 3p. |
| Databáze: | Business Source Ultimate |
| Externí odkaz: |
|
| Autor: | Shavitt, Sharon1 |
|---|---|
| Zdroj: | Journal of Marketing Research (JMR). Feb1996, Vol. 33 Issue 1, p115-117. 3p. |
| Databáze: | Business Source Ultimate |
| Externí odkaz: |
|