Vertical Trade Relationships: The Role of Dependence and Symmetry in Attaining Organizational Goals.
| Autor: | Buchanan, Lauranne1 |
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| Zdroj: | Journal of Marketing Research (JMR). Feb1992, Vol. 29 Issue 1, p65-75. 11p. 3 Charts. |
| Databáze: | Business Source Ultimate |
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