Purchase Behaviour of Consumers of Functional Foods in Malaysia: An Analysis of Selected Demographic Variables, Attitude and Health Status.
| Autor: | Fon Sim Ong1 fonsim.ong@nottingham.edu.my, Kassim, Norizan Mohd2, Peng, Ooi Shal3, Singh, Taranjeet4 |
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| Zdroj: | Asia Pacific Management Review. Mar2014, Vol. 19 Issue 1, p81-98. 18p. |
| Databáze: | Business Source Ultimate |
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