Direct marketing and online consumer information services (OLCISs): Implications and challenges.
| Autor: | Talarzyk, W. Wayne, Widing II, Robert E. |
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| Zdroj: | Journal of Direct Marketing. Autumn94, Vol. 8 Issue 4, p6-17. 12p. 5 Charts. |
| Databáze: | Business Source Ultimate |
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