Business Analytics: Radical Shift or Incremental Change?
Autor: | Gillon, Kirstin1 kirstin.gillon@icaew.com, Aral, Sinan2, Ching-Yung Lin3, Mithas, Sunil4, Zozulia, Mark5 |
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Zdroj: | Communications of the Association for Information Systems. 2014, Vol. 34, p287-296. 10p. |
Databáze: | Business Source Ultimate |
Externí odkaz: |