Eliciting Consumer Choice Heuristics: Sales Representatives' Persuasion Strategies.
| Autor: | Whittler, Tommy E.1 |
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| Zdroj: | Journal of Personal Selling & Sales Management. Fall94, Vol. 14 Issue 4, p41-53. 15p. 1 Diagram, 1 Chart. |
| Databáze: | Business Source Ultimate |
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