When to Say When: Effects of Supply on Usage.
Autor: | Folkes, Valerie S.1, Martin, Ingrid M.2, Gupta, Kamal3 |
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Zdroj: | Journal of Consumer Research. Dec93, Vol. 20 Issue 3, p467-477. 11p. 2 Black and White Photographs, 1 Chart. |
Databáze: | Business Source Ultimate |
Externí odkaz: |