STRATEGY THROUGH THE OPTION LENS: AN INTEGRATED VIEW OF RESOURCE INVESTMENTS AND THE INCREMENTAL-CHOICE PROCESS.

Autor: Bowman, Edward H.1, Hurry, Dileep2
Zdroj: Academy of Management Review. Oct1993, Vol. 18 Issue 4, p760-782. 23p. 2 Diagrams.
Databáze: Business Source Ultimate