When Time Has a Will of Its Own, the Powerless Don't Have the Will to Wait: Anthropomorphism of Time Can Decrease Patience.
| Autor: | MAY, FRANK1 (AUTHOR) frank.may@grad.moore.sc.edu, MONGA, ASHWANI2 (AUTHOR) |
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| Zdroj: | Journal of Consumer Research. Feb2014, Vol. 40 Issue 5, p924-942. 19p. 4 Black and White Photographs, 1 Graph. |
| Databáze: | Business Source Ultimate |
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