Selective Recall and Information Use in Consumer Preferences.
| Autor: | Costley, Carolyn L.1, Brucks, Merrie1 |
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| Zdroj: | Journal of Consumer Research. Mar92, Vol. 18 Issue 4, p464-474. 11p. 3 Black and White Photographs, 2 Charts, 4 Graphs. |
| Databáze: | Business Source Ultimate |
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