Consumers keen on green but marketers don't deliver.
| Autor: | Chase, Dennis, Smith, Therese Kauchak |
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| Zdroj: | Advertising Age. 6/29/1992, Vol. 63 Issue 26, ENVIRONMENTAL MARKETING pS-2-S-4. 2p. 2 Illustrations, 7 Graphs. |
| Databáze: | Business Source Ultimate |
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