Observer Effects of Punishment in a Distribution Network.

Autor: WANG, DANNY T.1 dtwang@hkbu.edu.hk, GU, FLORA F.2 msfgu@polyu.edu.hk, DONG, MAGGIE CHUOYAN3 mcdong@cityu.edu.hk
Zdroj: Journal of Marketing Research (JMR). Oct2013, Vol. 50 Issue 5, p627-643. 17p. 1 Diagram, 3 Charts, 5 Graphs.
Databáze: Business Source Ultimate