THE IMPACT OF SOLICITING FEEDBACK THROUGH PROCESS IMPROVEMENT ENGAGEMENT ON CUSTOMERS' BEHAVIORAL INTENTIONS.
| Autor: | Walthoff-Borm, Xavier1 xavier.walthoffborm@ugent.be, Larivière, Bart1 |
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| Zdroj: | AMA Summer Academic Conference Proceedings. 2013, Vol. 24, p356-357. 2p. |
| Databáze: | Business Source Ultimate |
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