Retail Service Quality's Impact on Value Delivery & Customer Satisfaction in a Retail Store Environment.

Autor: Bawa, Pardeep1, Gupta, B. L.2, Sharma, Bhavna3
Zdroj: Journal of Marketing & Communication. May-Aug2013, Vol. 8 Issue 4, p37-43. 7p. 2 Diagrams, 4 Charts.
Databáze: Business Source Ultimate