A novel approach to modelling the prescribing decision, integrating physician and patient influences.
| Autor: | Mellor, Phil1 Phil.Mellor@adelphi.co.uk, Green, Stuart1 Stuart.Green@adelphi.co.uk |
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| Zdroj: | International Journal of Market Research. 2002 Quarter 4, Vol. 44 Issue 4, p449-461. 13p. 1 Diagram, 3 Graphs. |
| Databáze: | Business Source Ultimate |
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