"What about the Intended Consequences?".

Autor:	Johnson, Guillaume D.1, Grier, Sonya A.2
Zdroj:	Journal of Advertising. Fall2012, Vol. 41 Issue 3, p91-106. 16p. 1 Black and White Photograph, 1 Diagram, 1 Chart, 3 Graphs.
Databáze:	Business Source Ultimate
Externí odkaz:	Zobrazit plný text záznamu