Marketing Exposure a tool for Effective Advertising Campaign.

Autor:	Kumar, Brajesh1, Patra, Gouranga2
Zdroj:	Journal of Marketing & Communication. May2012, Vol. 8 Issue 1, p16-21. 6p. 4 Charts.
Databáze:	Business Source Ultimate
Externí odkaz:	Zobrazit plný text záznamu