The moderating role of the type of product on the relation between perceived quality and satisfaction towards a commercial web site.
Autor: | Ltifi, Moez, Gharbi, Jamel-Eddine1 |
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Zdroj: | Romanian Journal of Marketing. Apr-Jun2012, Issue 2, p37-47. 11p. 1 Diagram. |
Databáze: | Business Source Ultimate |
Externí odkaz: |