The Temporal and Focal Dynamics of Volitional Reconsumption: A Phenomenological Investigation of Repeated Hedonic Experiences.

Autor: RUSSELL, CRISTEL ANTONIA1 (AUTHOR) russell@american.edu, LEVY, SIDNEY J.2,3 (AUTHOR) slevy@eller.arizona.edu
Zdroj: Journal of Consumer Research. Aug2012, Vol. 39 Issue 2, p341-359. 19p. 2 Diagrams, 2 Charts.
Databáze: Business Source Ultimate