Embodiment in Consumer Judgment and Decision-Making: Behavioral, Psychological, and Neural Perspectives.
Autor: | Reimann, Martin1, Ackerman, Josh2, Castano, Raquel3, Garg, Nitika4, Kreuzbauer, Robert5, Labroo, Aparna A.6, Angela Y. Lee7, Spike W. S. Lee8, Malter, Alan J.9, Morrin, Maureen10, Nenkov, Gergana Y.11, Nielsen, Jesper H.12, Perez, Maria13, Pol, Gratiana14, Rosa, José Antonio15, Carolyn Yoon16, Zaichkowsky, Judith17, Chen-Bo Zhong18 |
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Zdroj: | Advances in Consumer Research. 2011, Vol. 39, p686-688. 3p. |
Databáze: | Business Source Ultimate |
Externí odkaz: |